IGRC Communications garners two UMAC Awards

10/27/2010

 

SAN FRANCISCO, Calif. -- The Illinois Great Rivers Conference website, www.igrc.org, was judged best among annual conference websites, and the 2010 Senior High YAR promotional video also was judged best use of motion graphics in judging conducted by the United Methodist Association of Communicators.

The winning entries were among 10 awards of excellence and 53 Certificates of Merit announced Oct. 21 at the annual gathering of United Methodist Communicators.

The website, which launched May 15, was the collaboration of IGRC Director of Communication Ministries Paul Black, IT Manager Mike Hembrough and webmaster Michele Willson.  The trio worked with Brick River Technologies in Exeter, N.H. to overhaul the IGRC website which had served the conference for more nearly four years.

"The IGRC website was a really fun design to implement," said Paul Schneider, owner and president of Brick River. "The IGRC team had a clear idea of the design concept that included incorporating the conference's five ministry priorities into the site's header. In a sense, the conference's theme is overlaid on the denomination's them in that the photos are on top of a door -- alluding to imagery of the 10,000 Doors church campaign. It was a slam dunk design from the beginning."

Brick River has designed roughly one half of United Methodist annual conferences nationwide and have done additional work for the General Board of Global Ministries, for the NOMADS ministry, and for United Methodist Association of Communicators.

The IGRC website has generated more than 73,000 visits in the past 30 days and nearly 1/2 million since its launch five and a half months ago.

For the third consecutive year, Burns' use of motion graphics with Senior High YAR's promotional video captured the judges' attention.

The minute-long video, which encapsulated the basic information about the event and how to register, was colorful and displayed Burns' wide array of talent in crafting a message geared for a younger target audience.

Stephen J. Hustedt, former staff writer for The Current and Director of Communications for the Desert Southwest Conference, also won two awards -- for the conference's Transformation magazine and its online companion Transformation Online.

In all, 189 entries were submitted.  View the complete list of UMAC Award winners....

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